Advance, maker of ballasts and drives, has launched a repositioning campaign to acknowledge its long-standing position in the ballast industry while firmly reflecting its affiliation to global technology leader and corporate parent Philips. As part of the initiative, Advance will officially become known as Philips Lighting Electronics North America (N.A.) and will adopt Philips Advance (logo seen here) as its product brand on all existing electronic and magnetic fluorescent and HID ballasts.
Philips Advance Existing Ballast Products
Founded in 1945 and acquired by Philips in 1959, Advance has prided itself on helping to both lead and define the
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